Key Digital Trends Shaping the Maritime Experience in 2025

The maritime industry is undergoing a major transformation, fueled by steady growth and groundbreaking technological advances. As global trade and sea travel expand, the sector is embracing innovative solutions to meet rising demands while addressing environmental challenges. Freight transport, which already handles 90% of global trade, is projected to grow from $381.69 billion in 2024 to $471.81 billion by 2029. The cruise industry is forecast to grow by 7% annually, reaching 40 million guests by 2027. These shifts highlight a maritime future driven by innovation, advanced technologies, and a commitment to meeting growing global needs.

Artificial intelligence

Artificial intelligence is transforming the onboard experience for both guests and crew, making travel more comfortable, efficient, and safe. By using real-time data on weather and maritime traffic, AI helps optimize routes and schedules, making journeys faster, safer, and more reliable.

Guests can enjoy personalized recommendations through apps, including virtual assistants and chatbots, which not only suggest activities and events but also provide instant answers about services. Smart systems also automatically adjust things like air conditioning and lighting to keep the environment comfortable. On top of that, biometric access control, like facial recognition or fingerprints, makes passenger authentication smooth and secure.

For the crew, intelligent systems make maintenance easier, reducing interruptions and improving safety. Technologies like smart navigation and digital twins, which are digital replicas of physical objects or systems used to simulate, predict, and optimize performance in real-time, allow ships to be monitored continuously. It helps with proactive maintenance, better resource use, and cost savings. These innovations also help reduce CO2 emissions, supporting the industry’s efforts toward more sustainable travel. To tackle more complex challenges, AI teams up with robotics, setting new standards for smarter, more efficient, and sustainable maritime operations.

Maritime robotics

The maritime industry is turning to robotics to improve efficiency and safety while addressing labor shortages and dangerous working conditions. Robots are now handling tasks like cleaning ships and operating autonomous vessels, which reduces risks for humans and helps create smarter and greener operations.

According to the EMSA 2023 report, there were 2,510 maritime incidents reported in 2022, bringing the total number of incidents from 2014 to 2022 to 23,814. Most of these incidents occurred in port areas and the waters of the Mediterranean and North Atlantic. Crew members make up the majority of the victims, with the main causes of injuries being loss of control of the ships and falls.

One standout example is the Mayflower Autonomous Ship, a research vessel designed to cross the Atlantic with no humans onboard. In Europe, the demand for autonomous ships is growing fast, supported by increasing investments from governments and private companies. Partnerships like One Sea, a project accelerating innovation in autonomous ship management, with major players like ABB, Ericsson, and Rolls-Royce, are working to make autonomous shipping a reality by 2025.

Other initiatives, such as Finland’s Ecosystem for Autonomous Ships and Norway’s projects like the Norwegian Forum for Autonomous Ships and SIMAROS, are also pushing this vision forward. By 2035, autonomous ships are expected to become the norm for transporting cargo like containers and bulk goods. With their ability to optimize fuel use, operate non-stop, and cut carbon emissions, these ships are set to lead the way in making the maritime industry more sustainable and efficient.

While autonomous vessels are transforming the industry, the real game-changer will be the Internet of Things (IoT). By connecting various systems onboard, IoT will enable faster, more reliable communication, ensuring operations run smoothly and efficiently on the water.

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IOT

The Internet of Things is transforming the maritime industry, bringing significant benefits to both crew members and guests. By connecting devices, sensors, and systems, it collects and analyzes real-time data, enhancing decision-making and automation.

For the crew

IoT goes beyond proactive maintenance, which focuses on preventing equipment failures before they happen. Smart systems enhance safety by tracking crew members’ health and location, sending alerts in case of emergencies. These technologies also help minimize environmental impacts, improving emissions management and reducing incidents such as oil spills. Companies like Maersk already leverage IoT to optimize energy efficiency and plan more sustainable routes.

For guests

IoT improves both comfort and service. Apps allow guests to order meals and drinks, with real-time tracking of their availability (whether they are being prepared, available, or served). Cabins automatically adjust to guests’ preferences, and the crew is immediately alerted if any discomfort arises. Guests also receive real-time updates on their journey, weather, and onboard activities. Having all service information, like dining and entertainment, in one app makes the experience easier, giving guests quick and convenient access to everything they need.

To unlock the full potential of IoT, reliable connectivity is essential. High-quality connectivity enables the efficient management of onboard services while providing a smooth, personalized experience for every one onboard.

Connectivity and 5G

Connectivity has become essential in the maritime industry, changing both operations and life onboard.

For the crew

Working at sea can be both physically and mentally challenging, particularly when staying in touch with family and friends becomes difficult. Thalos’ OceanBox, powered by Starlink, addresses this issue by keeping crew members connected to their loved ones, enhancing their well-being during long trips. It also provides access to essential professional tools, striking the perfect balance between personal and work life onboard. This technology reduces isolation and fosters a stronger sense of community.

At the same time, Starlink’s LEO-powered technology offers significant advantages for onboard operations. By utilizing low Earth orbit satellites, Starlink drastically reduces latency, enabling real-time fleet monitoring, remote maintenance, and other critical tasks.

For guests

Connectivity is no longer a luxury, but an expectation

In 2023, 42% of cruise guests were under 40, with a large portion coming from Gen Z. Always connected, this generation expects fast, reliable internet during their trips. Whether sharing every moment, or enjoying their favorite entertainment, seamless connectivity has become essential. Starlink’s low-latency, high-speed network ensures that guests enjoy smooth internet access, even in the most remote parts of the journey. With multi-generational families increasingly cruising together, reliable internet ensures that everyone, from grandparents to children, stays happy and connected.

Reliable connectivity empowers maritime companies to differentiate themselves by enhancing onboard experiences with innovative features, apps, and services. It also unlocks new revenue streams, including digitalization shops, secure payment systems, and other profit-generating solutions.

Moment is a key player in onboard infotainment for the maritime industry

Moment transforms the onboard experience with innovative digital solutions, making every journey seamless, engaging, and unforgettable.Our all-in-one platform offers a wide range of content, including movies, series, music, podcasts, and digital press, along with interactive maps, services, and shopping options, all easily accessible on passengers’ devices, IPTV and digital screens.

But it doesn’t stop there. Our solutions are also designed for crew members, offering entertainment that makes long periods at sea more enjoyable and engaging.

From technology development to platform design and custom content catalogs, Moment handles every step to meet the unique needs of maritime operators. Our solutions help boost ancillary revenues through connected services, while enhancing the experience for both guests and crew.

Recognized for our open-innovation projects and strong client relationships, Moment is the trusted partner of maritime operators like Corsica Linea, Brittany Ferries, and Peschaud, who rely on our expertise and agile approach.

Make every sea journey an unforgettable adventure with Moment!